The Business Priority is Trust!
The Business Priority is Trust by Andrew Cooke, Growth & Profit Solutions What do high-performing organisations focus on as opposed from low-performing organisations, and what differentiates how...
View ArticleDon’t Cut Costs – Manage Them
Don’t Cut Costs – Manage Them by Andrew Cooke, Growth & Profit Solutions How to avoid being a cost-cutter and create a thriving business from managing your costs. When times are hard the knee-jerk...
View ArticleThree Tips for Leaders About to Miss Their Forecasts
Three Tips for Leaders About to Miss Their Forecasts What to do when you are coming from behind… by Andrew Cooke, Growth & Profit Solutions Here is a problem. You are driving along when you come to...
View ArticlePrice and Value
Why price and value must co-exist… The most important thing in pricing is value. This is not the value as you determine it, or but rather the value as perceived by the customer. The price a customer...
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